The Pico Blvd Group Licenses Salsa Music To Zumba Fitness

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Zumba Fitness is a global lifestyle brand that fuses fitness, entertainment and culture into an exhilarating dance-fitness sensation! Zumba® exercise classes are “fitness-parties” that blend upbeat world rhythms with easy-to-follow choreography, for a total-body workout that feels like a celebration. They offer different types of Zumba classes, plus DVD workouts, original music collections, apparel and footwear, video games, interactive Fitness-Concert™ events, a quarterly lifestyle magazine and more.

The Pico Blvd Group has provided Zumba Fitness access to a catalog of Salsa (tropical-latin) music for their proprietary Zumba CD and DVD collections.